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Perehdytys Maan päivän kampanjaan 15.4. kello 18.30

15/04 klo 18:30

You are invited to the “Earth Day campaign” introduction event.
We hope BPW members all over the Europe can join to this action .

If you can’t join please ask the member of your club to take part in th event on

Time: Apr 15, 2021 5.30 pm Brussels time, 4.30 pm London time, 6.30 pm Helsinki time

Join Zoom Meeting
https://us02web.zoom.us/j/87467233597?pwd=ZDNad01neWZvbXZWd2tCVXpXZG1yZz09

Meeting ID: 874 6723 3597
Passcode: 338959

Earth Day campaign

On April 22, the world celebrates Earth Day. Since 1970, this has been the occasion for raising environmental awareness and bringing attention to concerns related to the wellbeing of our planet. Observed annually, one month after the spring equinox, Earth day marks the anniversary of modern environmental consciousness and dedicated care for the planet.

BPW is stepping up to promote the message of sustainability and encourage individual responsibility and action in women everywhere.
Through our networks, we will do our part to draw attention to the pressing issues that the environment is faced with, seek solutions by informing ourselves and examining our own contribution to environmental welfare, and more specifically – invite women leaders and women everywhere to join us in making pledges of sustainability for the year ahead.

On April 22, 2021, BPW International launches its Earth Day campaign.
The main action driving the campaign is the following: women give a pledge to Mother Earth that they intend to follow during the course of the year leading up to the next Earth Day. A woman who participates will take a photo or video of herself ‘holding the world’ in her hand, as if keeping it safe. This visual can be achieved by drawing the shape of the planet on one’s palm, holding a globe or a ball with earth-inspired graphics on it, printing off an image of the globe as provided in the present communication kit, or editing the planet into your photo digitally. The photo should be posted on social media (Facebook or Instagram) along with a pledge caption (“I promise to…” or “Holding the Earth by…”), using hashtags #HoldingTheEarth, #WomenForMotherEarth, #EarthDayPledge, #GreenBPW.

After the introduction will be sent out the guidance!

Kind regards

Green and sustainable BPW team


Anu Viks
Executive BPW International
Regional Coordinator BPW Europe

Tiedot

Päivämäärä:
15/04
Aika:
18:30